How effective is the combination of your main product and your ancillary texts?

Just like the shots in the trailer we wanted the ancillary tasks to catch the audience's attention. We used a long shot for the establishing shot as this would show a simple but nether less interesting background, it also shows the character and including the bottom of the skirt suggests the character is female. Having no face included on the poster makes the viewer want to see more, you get a sense of uncertainty looking at it. All three ancillary tasks include obvious features as to what film it is and I think that they all match well without being too similar to each other.

Although we wanted both pictures to match in some way, we didn't want the character on the magazine front cover to be in character, we wanted it to be more about the actress herself. But because we wanted them to match (so our target audience would recognise them easily), we have taken a prop used in the trailer and posed the actress (me) in a way that she wouldn't be posed in the film. We have also used red detailing on the magazine front cover to match the cartoon looking blood seen on the film poster and clearly shown the face of the actress, so people that have already viewed the trailer will recognise the actress and will pick up the magazine. I think the picture we used for the film poster is successful however it isn't clear that it is the same main actor, as it consists of just my feet/legs, however I dressed in the same outfit as the trailer for this shoot so that the audience recognise that its is the same character. Increasing the constrast when editing shows the darkness in the film and suggests horror and drama.

The use of colours is important. We have used white to make text or pictures stand out but at the same time making sure there is still the dark element. The white background makes the magazine cover look clean and proffesional and the white text on the film poster brings out the title clearly over the picture. The actors names are smaller and in black as we wanted to keep the more obvious text very simple, so have kept the most important parts (the title and realise date) in white at the top.